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Every property has room to see things differently. Whether you're looking to understand the guest experience, strengthen your concept, or simply see your property through fresh eyes, we'd love to hear from you.
A few things to know
Who covers the stay?
The property hosts the mystery stay. Accommodation and any agreed guest experiences are arranged directly with the hotel and are not charged to Must C. The hotel decides how the stay is hosted, from accommodation to selected experiences such as dining, spa or room service.
The review process
01
We connect
A short conversation to understand the property and objectives.
02
The mystery stay
The hotel hosts the stay. Must C experiences the property from a guest perspective.
03
The analysis
Observations are assessed independently across the agreed touchpoints.
04
The report
Clear findings, priorities and actionable recommendations.